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Curetech
Brand identity and packaging design for an allergy relief lab, developed using Adobe Suite and Figma.
How to merge wellness and allergy care into a pharmaceutical brand and digital platform?
Challenge
Curetech, a leader in allergy medication, needed a visual identity that unites scientific innovation, patient trust, and accessibility.
Using Adobe Creative Suite for branding and packaging, and Figma for the website and app, I designed a clear and consistent system. The goal was to make complex allergy topics understandable and reassuring, while positioning Curetech as both innovative and patient-focused.
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Results
Delivery of a full brand identity, packaging design, and site & app UI built around the concept of the Wellness Sphere.
The Wellness Sphere symbolizes Curetech’s vision: allergies as disruptive noise, their diversity as a gradient, and wellness as a balanced sphere.
